Essentially cinema and music is about drama and theatricality not much unlike fashion, its collaborations should applauded, not just seen as commercial value.
As one of the chief designers invovled in the creation of the Cube, Alfonso Albaisa talks us through the inspiration behind one of Nissan’s most talked about car designs.
Inspired by the innocence and elements of naivite in Japanese life, the Cube was designed for people who ‘aren’t interested in cars’ - who aren’t looking for something aggressive, but rather a peaceful and harmonious design. With this in mind, the Cube boasts it’s totally unique asymetrical design, as well as a glass roof - designed to make the Cube recognisable at any distance. Describing the car as a ‘porcelain bowl’, Alfonso talks us through the design and thought processes behind this opinion dividing design…
Set to launch in the UK in the New Year, Alfonso tells us that he hopes this design will really communicate the variety and breadth of cars that Nissan produces.
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In advance of the UK launch of the Nissan Cube car, the Nissan Cube Store opened in London's Truman Brewery as a 'conceptual place' which will play host to installations, Parisian boutique Colette's first ever pop up shop and a live Twitterwall, streaming in debate about the Cube car. We head down to the launch party to mingle with celebrities and design influencers alike as live illustration battles and beat boxers provide the entertainment.
