As if there weren’t enough stars with fragrances, 2010 looks set to be filled with celebrity scent launches.

Eva Longoria Parker is launching her new scent, Eva by Eva Longoria. The Desperate Housewives actress and L’Oreal Paris front woman has spent the last year creating  the scent. It will be available in the US from the spring and should be available here later in the year. 

Meanwhile Beyonce will be launching her debut fragrance this summer. It was rumoured the scent would be called Sasha Fierce, after Beyonce’s onstage alter-ego, but instead the perfume will be called Heat- after her favourite colours red and gold.

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